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eMapSite.com launch revolutionary map service for website owners

Issue date:27 September 2000

eMapSite.com today announced the official public launch of their revolutionary map services for website owners at GIS 2000, the leading GIS and spatial business intelligence event taking place at Earls Court 2, London, 26-28 September 2000. The new map service is the first to offer truly interactive roaming and zooming of high-resolution map images in real time over the Internet.

eMapSite’s map content provides website owners with a totally new and compelling experience to offer to their site visitors, one that attracts and retains visitors and thereby improves revenues from advertising, sponsorship and e-commerce.

“One user called the interactive roam and zooming facilities on our map content ‘addictive’” says Peter Baynes, eMapSite’s Marketing Manager. “Our map content provides not only the ‘stickiness’ that website owners look for, but is also informative and adds value to their existing content. For example, a site can include a map to show the location of a particular facility, such as a hotel or school, and then allow the visitor to interact with the map to put the information in a geographic context that is meaningful to them.”

eMapSite’s new services use Image Web Server (IWS) technology that combines a file compression technique and file transfer protocol to enable the delivery of large image files over the internet. A unique ability of the IWS technology is ActiveZoom that allows users to interactively roam and zoom over mapping.  Rather than clicking buttons to pan through an image, ActiveZoom allows users to "grab" the map and move it around the screen.  ActiveZoom also allows users to zoom in and out to any zoom level or scale.  This technology puts control of the mapping content in the hands of the user, not in buttons that force the user to select predefined increments.

eMapSite provide digital map data from a wide range of map and image suppliers, including maps from the Ordnance Survey and aerial photography from getmapping.com.

Since the soft launch of their services in June 2000, eMapSite have generated and received great interest from owners of websites involved in the property, education, travel, tourism, news and portal markets. eMapSite’s map content can currently be seen on the leading education website Schoolsnet.com. The travel site uTravel.co.uk will be taking a trial service in October.

For further information, please contact:

Justin Saunders
Email: justin.saunders@emapsite.com
Office Tel: 0118 973 6883

Note for Editors

eMapSite.com is a UK registered company based in Hampshire, England,  and established by James Cutler and Justin Saunders, who share over 30 years GIS experience, the last 7 years with their own consultancy, GISL Limited. eMapSite is the first commercial service to deliver large-scale georeferenced maps and images in real time over the Internet. eMapSite uses Image Web Server technology that also allows the user to interactively roam and zoom over imagery.  The new eMapSite service brings benefits to two distinct markets: commercial map users, such as utilities, telcos, the public sector and professional GIS users, who need easy, affordable access to digital map data for their GIS applications; and website owners who wish to add informative and compelling mapping content to their websites. The eMapSite website at www.emapsite.com went live on 30 June 2000. eMapSite is enabled by Level 3 Communications. Image Web Server is a product of Earth Resource Mapping (www.ermapper.com).